Raf Simons, slated to make his debut as the new couturier at Christian Dior on July 2 in Paris, will not only unveil a new look for the house. Word has it he’s zeroing in on a new venue for the fashion show. According to WWD, the venue is a vacant hôtel particulier on the Avenue d’Iéna, one of the broad, tree-lined streets that emanate from the Arc de Triomphe.
In recent years, Dior has staged its couture shows in the gardens of the Rodin Museum, or in its couture salons on the Avenue Montaigne. It is understood Dior plans to stage two shows next month at the new venue: one for press and another for clients. Couture week in Paris runs July 1 to 5.