With all the buzz surrounding the designer, it is amazing to think that Prabal Gurung did not launch his own collection until February 2009. Since its reveal, Gurung has worked hard to go from being simply up-and-coming to making a full arrival. Beyond awards and recognition, namely from the Ecco Domani Fashion Fund and the CFDA, it now seems impossible to flip through red carpet looks without finding at least one celebrity working one of his designs.
He has become a favorite by stars like Zoe Saldana, Kate Bosworth, and Hailee Steinfeld. And how can we forget the delightful dresses worn by our First Lady Michelle Obama and The Duchess of Cambridge Kate Middleton.
What is it about Gurung’s designs that brought him to such quick success? First, it is probably the strong experience and respected name that he built for himself by working with other designers for many years before committing to creating his own line. Second, it is the magical balance that Gurung has found between strength and sweetness in a single look. Says the popular designer, “I always say, I like my collections to have a little bit of femininity but just with a little bit of bite.” His efforts to establish and accomplish this balance is evermore evident with each collection he releases.
I would go so far as to say that there is a third, underlying reason that his designs are so popular: the romanticism. “One thing I kept coming back to was the idea of love. Whether it’s having it, pining for it, losing it, wanting it, most of the collection I do has been inspired by love,” said Gurung about the theme of his focus for the collection. You will find this love-centric direction in their advertisements for the label’s collaboration collection with Target. That’s right, if you have not already heard, very soon you will be able to find these dreamy designs at a Target near you.
So do yourself a Prabal-inspired favor as February and all of its candy-coated decorations approach, and remember to take a moment to show yourself a little love. The key to working his looks off the runway? Combine the fabulous prints with one of the many stunning, solid-colored shoes that will be included in his Target collection as well! The simple shoe, in an accenting color, will help direct the eyes to Gurung’s statement and signature prints.
This CHIC collection is will be released on February 10, so get ready to get Gurung!